Relax. Not only has your life changed since your first little darling appeared, but the business world has been changing too. Ever hear of casual days? You probably have a lot of them. They are an increasingly appropriate way to do business, but you still have to pay attention to what business you are in and whether or not your appearance helps you to do it and to sell it.

John Molloy developed many of his strategies for Òdressing for successÓ with IBM as a model. Their white-shirt-with-suit-and-tie standard was famous for conveying authority, integrity, and reliability. The world was shocked when IBM abruptly dropped its dress code in recent years. What happened? When Molloy was doing his research, what the average person knew about computers was that they were expensive and apt to break down. In those days, it was important to convey an air of staid dependability. Today technology is changing so fast that itÕs hard to keep up and a more appropriate image message is one of up-to-the-minute awareness. Consequently, the field of technology has become one of the trendier careers.

Some businesses still do require a conservative look. Financial and legal advisors typically deal with weighty matters and big investments. Clients are not reassured by a trendy look, which might suggest a lack of stability. In these fields, you still need serious clothes, in neutral colors and classic styles, with an expensive look to demonstrate your success. At home, of course, you may need to compromise a little. To inject a little authority into your look in a hurry, keep a versatile blazer handy to throw over your T-shirt and jeans.

If you are in a helping professionÑtherapist, teacher, momÑyou need to look more approachable than authoritative. Softer, more comfortable, less structured garments and lighter or earthier colors make you look friendlier. This is especially valuable when you want to put people at ease more quickly. Consider your clientele. Older people and those economically or emotionally depressed seek out brighter colors. Wealthier people tend to prefer neutrals.

Creative occupations, especially visually creative ones, call for a bit more flair. Show your eye for unexpected color combinations, interesting texture, unusual detail. Even if youÕre not in the fashion business, your imagination and taste should show through in this vital area of self-expression.

DonÕt be afraid to wear your heart on your sleeve! It is wonderful to include a touch of whimsy, particularly when it highlights some special aspect of who you are or what you do. You can find jewelry and print motifs with anything from books to pets to houses. Have some fun with your look. It shows that you are relaxed and confident, and is a natural conversation starter. Dress to express!